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Chipotle is testing its new rewards program in Phoenix, Kansas City and Columbus, Ohio

Posted: 2:08 PM, Oct 01, 2018
Updated: 2018-10-02 04:56:14Z
Chipotle is testing its new rewards program in Phoenix, Kansas City and Columbus, Ohio

Phoenix is one of three cities where Chipotle is testing its new loyalty rewards program.

Called "Chipotle Rewards," the program works like any other loyalty program: customers earn a certain number of points for every dollar they spend, and after a certain threshold is met, they earn a free meal.

Under Chipotle's program, every dollar spent in a restaurant earns 10 points. You earn 15 points per $1 spent on orders submitted via the website or app, but this is a limited time offer, Chipotle said.

Once a total of 1,250 points is earned, the customer gets a free meal.

Essentially, using the 10-point system, customers will have to spend $125 to earn a free reward.

Customers in Phoenix, Kansas City (both Missouri and Kansas), and Columbus, Ohio can sign-up for the rewards program via Chipotle's app or online .

As part of the launch, customers who sign up for the rewards program will receive a digital voucher for free chips and guacamole after they make their first purchase.