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Bull or No Bull: Will the Arctic Hat keep you 20 degrees cooler?

Posted at 4:19 PM, May 15, 2020
and last updated 2020-05-15 19:19:43-04

I'm working from home, and I'd like to thank Juan Trujillo and other viewers who wrote in, wanting me to test the Arctic Hat to see if it's Bull or No Bull! Ask, and you shall receive!

The commercial says, "Introducing the new Arctic Hat, the evaporative cooling hat that keeps you 20 degrees cooler and has a built-in UV barrier that reflects the sun's heat and UV rays." Click here to see the video.

The video goes on to explain the hydro-cooling technology, that "water activates the evaporative lining to help cool faster." The claim is that the hat also blocks over 99 percent of the sun's harmful rays. I don't have a way to measure that from home, but I can test this next claim!

"Look! This man's head is a scorching 102 degrees, but with the Arctic Hat, he's a comfortable 78 degrees! That's over 20 degrees cooler," the narrator in the video states.

We know all about the heat here in Arizona. When I tested this out, it was a tame 90 degrees outside. I sat outside for a few minutes, and my forehead temperature came in around 102/103 degrees.

Then, we went inside to add water to the inside of the Arctic Hat, as instructed. I put the hat on, and went back outside for the same amount of time.

After a few minutes and with the hat still on, my forehead temperature was about the same, around 102 degrees. To my surprise though, we took the temperature of the top of the Arctic Hat while it was still on my head, and the temperature varied between 66 and 68 degrees. When I took the hat off, the top of my head was about 98 degrees, and no we aren't talking about the boy band.

We decided to test this further by wearing it outside on a walk. After about 30 minutes, the top of my hat was 86 degrees, much warmer than when the water was first added. (Remember, in the first test, it was around 66-to-68 degrees.) However, that's to be expected since more time had passed. My forehead temperature was around 93 degrees, much cooler than the first test at around 102-to-103 degrees. When I took the hat off, the top of my head was 85 degrees, almost 15 degrees cooler than the first test.

Oh, and it's important to note. You're basically putting a wet hat on your head. So, it will most likely ruin your hairdo.

Before I let you know where it ranks on the Bull or No Bull Meter, here's my favorite line of the video. "You don't have to be hot to look cool!" Announcer, I agree.

I bought mine on Amazon for $19.99, and I'm going with... NO BULL!

What products do you want me to try before you buy? Let me know!