Customer traffic at grocery stores operated by Kroger Co. fell sharply in January compared with a year ago, but it has started to rebound a bit.
Cincinnati-based Kroger, the nation’s largest operator of traditional supermarkets, saw customer foot traffic fall 5.3% in January, according to foot traffic analytics firm Placer.ai. Kroger operates Fry's Food Store outlets in Arizona.
Kroger’s visits declined the first week in February too, falling 1.3%, according to Placer.ai. But those visits climbed 0.3% in February’s second week.
That rebound could point to a positive 2021 for Kroger, a Placer.ai executive said.