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Developer ready to make waves: East Valley project aims to let customers 'Hang Ten'

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Posted at 8:54 AM, Aug 27, 2020

After relocating to Arizona from Southern California, Cole Cannon and his wife had one requirement for where they would live: It had to be on a body of water.

The two now live on a private lake, but Cannon decided he needed to take the experience of the ocean one step further. He set out to create a surfing lagoon in Mesa.

“There is a huge demographic of California transplants here, people who want to go surfing,” Cannon said. “A lot of people in Arizona have never been surfing.”

Cannon's proposed development, called Cannon Beach, is planned near Power and Warner roads and will feature a 1.8-acre surfing lagoon complete with a sand beach and splash pad. Users will be able to book a 1-hour time slot to use the surfing lagoon, which will be capped at about 20 users at a time so people will not have to compete with others for waves.

“We see it as a regional recreation venue,” Sean Lake, an attorney with Pew & Lake, who is representing Cannon in the rezoning case said. “It will draw from all different types of experiences.”

Read more of this subscription-only story in the Business Journal.