IV therapy popular with celebrities comes to the Valley

PHOENIX - When you think about needles or IV bags you're probably thinking about a trip to the hospital, right? But there's a new trend hitting the Valley straight from Hollywood called IV therapy.

"I noticed on Facebook that they were promoting this new company called The Drip Room and I'm like, what is that," said Joanna Oneal.

It's the latest example of a Hollywood staple going mainstream.

"Simon Cowell is a big fan of it, Cindy Crawford, Madonna, the most recent was Rihanna tweeted a picture of herself," said nurse Shirley Kelly, owner of The Drip Room.

Some big celebs are soaking nutrients straight into their veins.

"Well it's a combination of vitamins, minerals and amino acids," Kelly said.

It's a complicated cocktail administered by doctors and nurses.

"I've been coming in once a week since they've been open," O'Neal said.

O'Neal said she's hooked.

"I'm here in the afternoon getting filled, just flooded with vitamins and minerals and giving my body what it needs so I can go out and work another eight hours today," she said.

 And O'Neal isn't the only one.

"I'm starting to feel the benefits already," said Kirk Beebe.

Another company called Emergency IV will bring the treatment to you.

"Because from my own experience I'm not driving if I'm sick," owner Myesha Barbieto said.

The treatments take anywhere from 30 minutes to an hour. They'll cost you between $100 and $175 a pop.

"It absolutely is almost like an instant miracle," Barbieto said.

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