Dole is a paid advertiser of Sonoran Living.
Dole Enlists Phoenix Residents In The Fight For Healthier Kids
Dole http://www.dole.com is recruiting everyday Phoenix heroes to join the Parr family - Mr. Incredible, Elastigirl, Violet, Dash and Jack-Jack - and help fight for healthier kids and families as part of its celebration of 'Pixar Disneys Incredibles 2, now in theaters.
It's the latest chapter in Dole's yearlong "Powering the Hero Within" (#DoleHero and #DoleFamily) initiative, which this summer takes the form of a 15-week healthy-eating collaboration with Incredibles 2. The program combines a broad new set of Incredibles 2-inspired breakfast, entrée, snack and drink recipes and useful healthy eating tips with colorful character images on millions of DOLE® Bananas and Pineapples in U.S and Canadian supermarkets continent-wide.
In addition to iconic Incredibles 2 characters featured on DOLE produce, the program includes food, family and entertainment bloggers and social influencers throughout Arizona and North America spreading the heroic healthy message, and the new dedicated website www.dole.com/Disney.
The site offers Incredibles 2-themed nutrition information and recipes, and allows Phoenix visitors to load and share photos depicting their families' idea of healthy eating. For each photo uploaded to the campaign site or comment made to a post on the Dole Facebook page through Sept.,15, 2018, Dole has committed to make a $2 donation to Action for Healthy Kids to support the national nonprofit organization's work to build healthier families, communities and schools.
The heroic fun is part of a multiyear alliance by Dole and Disney to honor the moms, dads, grandparents, teachers, coaches and other everyday heroes committed to making home and school healthier places.
"From stay-at-home dads to single parents and blended households, we know that family structures continue to change," said Bil Goldfield, director of corporate communications for Dole and the father of a young daughter. "What hasn't changed is the simple fact that raising healthy families today can feel like a hero-worthy challenge against junk food and other villains looking to lure kids down the wrong nutritious path."
Phoenix family meal planners will find special inspiration from among 15 original Dole fruit and vegetable recipes inspired by the Parr Family and their alter egos in Disney● Pixar's Incredibles 2. Created by Dole Chef Mark Allison and registered dieticians at the Dole Nutrition Institute (DNI), the recipes also link to holidays and occasions through the fall including "Sweet Dreams (N)ice Cream" and "Terrific Take-off Sweet Toast" for Summer Vacation; and "Snack-Snack Attack" and the "Berry Brave Incredi-bowl" for Back to School, among others.
For recipes and other information about "Powering the Hero Within," go to www.dole.com/Disney. Use #DoleHero to follow us on social.
About Dole Food Company, Inc.
Dole Food Company, Inc., is one of the world's largest producers and marketers of high-quality fresh fruit and fresh vegetables. Dole is an industry leader in many of the products it sells, as well as in nutrition education and research. For more information, please visit www.dole.com
