That's not our word here at ABC15 Sports. And that's not a quote from a player, coach or fan.
That's the one-word assessment from Cardinals President Michael Bidwill. And that word came down late Monday afternoon in response to the current 9-game losing streak and franchise-worst 58-0 loss at Seattle.
"We know we can do better," Bidwill said. "I know that there is a lot of emotion around what happened yesterday but I don't intend to make any decisions based on emotion."
As for who's accountable for the worst losing streak since 1944?
"There is plenty of responsibility to spread around," Bidwill said. "Obviously, injuries have been a factor but I think even with that we expected a much different season than what we've got going on right now," he said.
He added that, like fans, he has been "living and dying with each one of these losses. It's extremely hard to watch."
Earlier Monday, Cards Head Coach Ken Whisenhunt did not name a starting QB against the Lions. Then, a third option materialized.
In addition to John Skelton and rookie Ryan Lindley, the Cardinals have claimed Brian Hoyer off waivers from the Steelers.
Hoyer spent the past three weeks in Pittsburgh as a backup while Ben Roethlisberger recovered from injury. After an outstanding career at Michigan State, Hoyer spent his first three NFL seasons with the Patriots and is probably best known as Tom Brady's backup.
Hoyer fills the roster spot of center Rich Ohrnberger, who was placed on season-ending injured reserve following a knee injury in Seattle.