Canadian airline WestJet treated 250 passengers to an early Christmas.
The company created a virtual Santa where passengers could scan boarding passes and tell "Santa" what they wanted for Christmas.
Children and adults alike were encouraged to reveal their wishes. Although one passenger humbly asked for socks and underwear, other gifts included snowboards, TVs and Android tablets.
When the passengers arrived at their destination, their gifts were on the baggage carousel!
It's going to be tough for other airlines to compete with this upgrade.
Video for mobile users: http://bit.ly/1d4Txsn
Since it was posted Sunday, the video has received more than a million views on YouTube and 14,000 mentions on Twitter and become a trending topic on Facebook.