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Holiday gifts from IKEA, and giving back

Posted at 11:04 AM, Nov 26, 2014
and last updated 2014-12-01 10:54:13-05

IKEA is a paid advertiser of Sonoran Living Live

Soft Toys for Education is a good cause partnership between the IKEA Foundation, UNICEF and Save the Children, first launched twelve years ago. The idea is simple: for every Soft Toy or children's book sold from November 2014 - January 2014, the IKEA Foundation donates $1 to children's education projects. The Soft Toys for Education campaign aims to provide quality education to children living in poverty in developing countries. Since the campaign started, donations from the annual IKEA Soft Toy Campaign have totaled €67 million, helping more than 11 million children in 46 countries enjoy their right to a quality education. A love for reading opens the door to education, which is why, every year, IKEA creates a children's book based on IKEA soft toy characters as part of the annual Soft Toys for Education Campaign. In this year's book, "The Frog Prince," young readers visit the fairy-tale forest and learn about the special bonds of friendship. The book is written by award-winning Swedish author Ulf Stark and illustrated by Silke Leffler. For more information visit www.ikea.com

IKEA is a paid advertiser of Sonoran Living Live