PHOENIX - Kobe Bryant has been slapped with a fine after shouting an anti-gay slur at a referee during a game Tuesday night.
The NBA issued him a $100,000 fine and Bryant said the comment he made was wrong on ESPN radio.
Ironically, on the same day Kobe made that slur, the NBA was already planning a public service announcement campaign with the Gay, Lesbian and Straight Education Network (GLSEN) and taped it with Phoenix Suns player Grant Hill.
Hill said people, especially celebrities, need to consider their words more carefully.
The PSA is scheduled to air during the NBA Finals and part of the GLSEN's "Think Before You Speak" campaign about anti-gay language.
What do you think about all of this? Would you like more of an apology from Bryant? What do you think of his fine? Does he deserve a suspension?
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