A new Coca-Cola Super Bowl commercial featuring a race among outlaw cowboys, aggressive showgirls with glitter bombs and scavenging badlanders to reach a giant bottle of soda seems harmless enough.
But it's the lone Arab character leading his camels through the desert who is overtaken by the race participants that has at least one Arab-American group asking for the character to be edited out.
Warren David, president of the American-Arab Anti-Discrimination Committee told Reuters on Wednesday the commercial is racist. A Coca-Cola spokeswoman said the characters are a nod to movies of the past.
There hasn't been much reaction on Twitter.
On Coke's YouTube page, Mona M. said, "I'm Arab and I don't find this racist only because I don't allow myself or anyone to lower my people's standards. I'm smart enough to know that not every Arab is a Bedouin with a camel and not every American is a cowboy or show dancer.... Now can we worry about more important things in life already?!!!"
Copyright 2013 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
Things To Do
INSIDE: View our list of events happening this week around the Valley.
Did You Hear?
Hampton Creek Foods is scouring the planet for plants that can replace chicken eggs in everything from cookies to omelets to French toast. Its first product is an egg-free mayonnaise now sold at Whole Foods Markets.
Chicago Bulls dancer Ariana Rosado was part of a marriage proposal routine that she wasn't prepared for -- her own.
A man traveling to visit his sister in California woke up to find himself locked inside a dark, empty plane.