Effective Monday 9/28/09 ABC15HD and KMLE Country 108 will begin an exciting new content partnership. KMLE Country 108’s morning personalities Tim and Willy will be featured every morning on the popular newscast ABC15 Daybreak. Tim and Willy have a history of providing television morning news with upbeat and topical music related news in a style that only Tim and Willy can deliver.
ABC 15 weather updates will be provided by meteorologist Bill Bellis and the ABC15 weather team. Listen for these reports running throughout KMLE Country 108 as well as KMLE’s sister stations 94.5 KOOL and 101.5 JamZ.
In addition to the on-air content partnerships, ABC15.com will provide the latest news and weather updates for all CBS radio station web sites starting later next week.
CBS Radio Senior Vice President and Market Manager, Mark Waters said “With Tim & Willy’s heritage in the market, obviously a lot of television groups wanted to partner with KMLE. ABC15 brought some unique programming opportunities and vision that will continue the Tim & Willy brand on TV to be more than just rebroadcasting radio content with pictures – it will be uniquely Tim & Willy’ized”.
ABC15 Vice President and General Manager Janice Todd said “Our viewers have come to know us for having the latest overnight and breaking news in the morning. At the same time, I think everyone likes to have a moment to smile as they start their day and that's what Tim and Willy will help provide for our viewers."
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The E. W. Scripps Company (www.scripps.com) is a diverse, 130-year-old media enterprise with interests in broadcast television stations, newspaper publishing, and licensing and syndication. The company's portfolio of locally focused media properties includes: 10 broadcast TV stations, with six ABC-affiliated stations, three NBC affiliates and one independent; daily and community newspapers in 15 markets and the Washington, D.C. .-based Scripps Media Center, home of the Scripps Howard News Service; and United Media, the licensor and syndicator of Peanuts, Dilbert and approximately 150 other features and comics.
